Brand Wars: Consumer Perceptions
& Corporate Image

BC Gas, Ltd. - Producer, Writer, EFP Camera & Editor

This 45-minute corporate documentary addresses issues related to the creation of brand images and the necessity for companies to begin branding before competition arrives. Examining the power of top brands and how they influence consumer identity and purchasing habits, this video provides any viewer with the essential elements of brand building and examples of what works in the market.

Watch Brand Wars